Viewpoints - Hospitality - Chemistry Team

Hospitality

Great hospitality is about creating memories through unique experiences, special moments and little touches.

We see three critical areas happening in this space:

• Manpower shortages - Dichotomy between the need for the personal touch against the pressure to drive efficiencies through automation

• Rising demand from both guests and regulators for sustainability in tourism and an improved eco footprint

• Recognising changing demographics sets the need to deliver more age friendly travel across the entire tourism continuum

Human Centred Design is by definition an empathic approach to problem solving. It’s ideal for creating experiences that maximise the focus on what guests and travellers need the most.

How do we enable a possibility to continue to enjoy the amazing benefits we gain from travelling, while making it inclusive, sustainable and viable at the same time?

December 1, 2023

Insights from The Future of Tourism & Hospitality: Serving the needs of Guests, Businesses and The Planet

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As tourism recovers and ramps up from disruption, how might we envision new business models, services, and guest experiences that minimise harm to the built and living environment? Chemistry collaborates with Service Design Days to host 'The Future of Tourism & Hospitality: Serving the needs of Guests, Businesses and The Planet', bringing together a diverse group of thought leaders, decision-makers, and experts from the Tourism, Hospitality, Design, and Sustainability sectors for an informative and actionable afternoon.

Designing the Next-Level Hospitality Experience

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The tourism industry is back on! All of us are looking forward to a summer of open borders and open hotel doors, ready to fulfil our still pent-up demand for travel. So, what’s the next chapter in Hospitality and Leisure? And how can hotels stay on track with meeting guest expectations against headwinds like staff shortages, rising costs and environmental regulations?

Explore our points of view on a broad range of topics, distilling the fruits of our experience working across complex eco-systems.

Planet-Centric and Sustainable Practices in UI Design

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Did you know that the average website visit produces 2 grams of CO2? With billions of websites, this adds up fast! By making conscious design choices, we can significantly reduce our digital carbon footprint.

What is Service Design and Why it Might Matter More than you Think

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Read, as our director Karin faces the challenge of creating a new service experience for her service experience design students during these trying times.

October 12, 2021

Tracking Value in the Circular Economy with Orobo.io

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Orobo is an open and decentralised platform, which incentivises parties to collaborate in circular value chains and aims to enable the easy adoption of circular business models.

The Empathic Digital Experience — Part 2

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In part 1, I set up the context for championing a digital world that was genuinely empathically designed with an older user in mind. In this 2nd part, I explore three scenarios to bring to life what the empathic digital experience could look like.

The Next Evolution in Design: From Experience to Purpose

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Doing good for society and the planet.

August 24, 2022

The Empathic Digital Experience — Part 1

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In the rush for technological progress and insatiable expectations for companies to release new products, have we lost our way in offering truly meaningful solutions?

Making Behaviour Stick: User-Centred Design vs. Punitive Measures

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Behavioural change through punitive measures is nothing new – we uncover how user centred design can offer an alternative, especially during this pandemic.

Lenses of Experience Design

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Chemistry’s Experience Designer, Daniel writes about the 5 key considerations that influence how well we deliver valuable, human-centric experiences

IoT Asia Conference: Driving Transformation & Innovation Through User-Centric Design

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Chemistry Team was invited to participate in the IoT Asia 2017 conference, which gathered industry players across the IoT value chain to showcase and discuss the latest developments in IoT.

December 1, 2023

Insights from The Future of Tourism & Hospitality: Serving the needs of Guests, Businesses and The Planet

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As tourism recovers and ramps up from disruption, how might we envision new business models, services, and guest experiences that minimise harm to the built and living environment? Chemistry collaborates with Service Design Days to host 'The Future of Tourism & Hospitality: Serving the needs of Guests, Businesses and The Planet', bringing together a diverse group of thought leaders, decision-makers, and experts from the Tourism, Hospitality, Design, and Sustainability sectors for an informative and actionable afternoon.

Enhancing our interview process with gamification

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How might we enhance our interview process by introducing gamification to assess and analyse a potential candidate’s strength/weakness, thinking beyond just qualification and portfolio?

Designing the Next-Level Hospitality Experience

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The tourism industry is back on! All of us are looking forward to a summer of open borders and open hotel doors, ready to fulfil our still pent-up demand for travel. So, what’s the next chapter in Hospitality and Leisure? And how can hotels stay on track with meeting guest expectations against headwinds like staff shortages, rising costs and environmental regulations?

Design Books handpicked by Designers

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Handpicked by Chemistry's very own designers, here are 9 design books that explore design processes, methodologies, and solution design.

Content Strategy and Information Architecture

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In order to accommodate an omni-channel experience, content strategy and information architecture work in tandem to understand the user.

Business Unusual: Moving Forward from Uncertainty

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In the aftermath of SARS in 2003, SMEs were encouraged to adopt Business Continuity measures – yet many didn’t. We identify why this happened and what businesses can do to deal with today’s unprecedented crisis.

February 15, 2023

AI and The Future of Creativity — Part 2

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Following our experiments using the image AI model, Midjourney, we sat down with the team to talk about the experience and the implications for the future of Creativity with the arrival of AI tools.

February 3, 2023

AI and the Future of Creativity

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Following our experiments using the image AI model, Midjourney, Chemistry considers the impact of AI on the future of Creativity.

A Doctor’s Appointment to Remember: Streamlining consultations and empowering patients and care practitioners with AI

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The integration of AI-powered speech-to-text-and-image transcription into healthcare consultations marks a significant milestone in patient care. But AI alone is not enough.